We approach the negotiation process from the bottom up, rather than the top down. Typical buying agencies look at rate cards and try talking their way into lower rates. Because of our extensive history in buying, we know the floor and begin negotiations there.
We analyze your current marketing mix and develop a plan to help you achieve your campaign goals. Once goals are determined, we deliver recommendations based on target demographics and in-depth market knowledge.
Regardless of the channel we pursue, on our client’s behalf, we employ a strategy of “Transactional Brand Building,” accessing targeted media opportunities, and testing them, at lower investment levels, mitigating risk and allowing for modifications prior to scaling.
If you represent a media outlet, publisher, or platform which provides special rates, and other incentives for DTC and other brands, please email your media kit and capabilities deck.
1075 Polo Club Drive NW
Marietta, GA 30064
Mon-Fri: 6:00 am -10:00 pm
Sat: 8:00 am -1:00 pm
Ask us how to merge traditonal offline media with today’s programmatic marketing.